Hops in Humboldt

About Hops in Humboldt

crowd in front of stage at Hops in Humboldt

In the heart of the redwoods, just off US 101, 18 miles South of Eureka and 253 miles North of San Francisco, rests the Friendly City of Fortuna, the home of the biggest beer fest in Humboldt.

Hops in Humboldt features over 35 of the best breweries from across the country. For one price you can try unlimited samples of hundreds of different brews in your own cool, commemorative glass, listen to live bands as they rock the stage throughout the day, and cruise different arts and crafts vendors selling everything from Humboldt clothing to locally made jewelry.


The event features a diverse selection of food vendors to satisfy your appetite.

Looking for a Little Competition?

Hops in Humboldt features the Hops Games. Want to win cool prizes like beer beads, Hops in Humboldt t-shirts, posters, beer mug hats and more? For pocket change you can test your skill at a variety of amusements like the Beer Bottle Ring Toss or Drink-O.

Not into games?

Check out the The Hops Awards. While tasting suds in the sun, you can vote for the Tasters Choice Award by selecting your favorite brewery.

Hops also features a 6000 sq. foot tented beer area to keep you cool. Free sun screen and bottled water keep you ready for the next foamy sample. If you’re not into shade, bring a blanket and set up in the sun, while enjoying the live music and brews.

Please note that Hops in Humboldt is a pet free, 21 & over event.
We are sorry for any inconvenience this may cause; however, pets, small children, and babies are not allowed.

We encourage all event goers to keep it safe so Please Don’t Drink and Drive.

Thanks to Redwood Transit System you can catch a ride to and from Eureka and Arcata for only $3.00. RTS runs on their normal route with a few extra buses in the morning, to get you to Fortuna, and 3 extra buses in the afternoon to take you home. Check out redwoodtransit.org for routes, stops and times. Here’s more information about getting here.

A Brief History of Hops in Humboldt

The story starts 15 years ago when a small group of directors were trying to decide on a new event for Fortuna with $1,000 new event grant provided by the Fortuna Business Improvement District. It took two years of planning, organizing and researching.  Fortuna Rotary and ESA offered to sponsor the event and Hops in Humboldt was born. The very first Hops was held in 2004, in a small beer garden between the two playgrounds, at Rohner Park. We had 10 beers at best, all of our local breweries and the rest brought by local distributors. It had a bluegrass theme with local bands and some random vendors.

As the event progressed throughout the years more breweries were added. Mixed genres of music became the norm, the Hops beer games and the Hops awards were born. Local homemade food and vendors started to make the event more unique.  Partnerships with transportation companies were formed to provide safe transportation alternatives to attendees. Until year five Hops was an all age event and featured homebrew tasting and brewing demos. The homebrew area was a favorite of the crowd and its death is still mourned today. The end came when the ABC told it was not legal to serve beer to the public that was not made in a commercial facility.

The end of year five saw elbow to elbow room only in the festival and we knew we had out grown our location. In year six Hops decided to make the move off the green grass of Rohner Park to our larger home and current location on Bartow field. That year Hops also started the process of shedding our sponsors and filed the paperwork to become our own non-profit.
With a new board of directors and a dedicated beer loving committee who works year a round, Hops in Humboldt is bigger and better than ever !

Hops has proudly taken in hundreds of thousands of dollars in event income. The majority of our budget is put back into the community and spent with local businesses to make the event happen. 100% of the proceeds are given back to local groups each year who fall under our grant categories. To date over $ 425,000 in grants have been awarded to schools, youth groups, sports; senior services; drug and alcohol prevention and community projects.

Thank you for your support and sacrificing your sobriety in the name of community service!

We hope you have a great time and enjoy the th annual Hops in Humboldt.


Glass from Previous Events

The Edge 106.7
KHUM - 104.7
KISS FM - 99.1
KXGO - 93fm
KSLG - 94.1
The Point - 100.3